AI Insights · Timothy · July 2021
Top 5 Beauty Retail Apps in Argentina: Q2 2021 Performance
In Q2 2021, Argentina's top beauty retail apps showed varied trends in downloads and active users. Detailed insights from Sensor Tower reveal the performance metrics.
In the second quarter of 2021, Argentina's top beauty retail apps displayed diverse trends in downloads and active user metrics. Here’s a closer look at the performance of these applications based on data from Sensor Tower.
Natura: Perfumes e Cosméticos saw a fluctuating pattern in weekly downloads, starting at 3.5K in late March and peaking at nearly 5.9K in early May. The app's weekly active users also showed a steady increase, reaching over 22K by mid-May before settling around 19.8K at the end of June.
El Gran Tornado experienced a peak in downloads in early May with 2.7K, but numbers gradually declined to 940 by the end of June. The app did not report active user data for this period.
Think Dirty had a significant spike in downloads in mid-April, reaching 4.3K, but then dropped to single digits by the end of June. Active users followed a similar trend, peaking at 4.2K in mid-April and gradually declining to around 591 by the end of the quarter.
Avon - Catálogo maintained a relatively stable download rate, with a slight peak at 363 in mid-April. The app did not report active user data for this period.
Just APP saw a consistent download pattern, peaking at 286 in mid-May before declining to 136 by the end of June. Like several other apps, it did not report active user data.
For more insights and detailed app performance metrics, visit Sensor Tower.